Mascara – Loolia Brand Index


Rank	Brand		2019	2020	Previous Rank
1		L'Oreal	52%	40%	1	-
2		Benefit Cosmetics	8%	15%	3
3		Bourjois	9%	11%	2
4	#N/A	Hot Makeup	7%	8%	4	-
5		Maybelline	4%	4%	7
6		NYX	0%	3%	14
7		Lancôme	4%	3%	6
8		Too Faced	3%	3%	8	-
9	#N/A	Essential Professional Make-up	7%	3%	5
10		Sephora	0%	2%	186
11		Urban Decay	2%	2%	9
12		Inglot	1%	1%	10
13	#N/A	Wibo	0%	1%	209
14		Kiko	1%	1%	12
15		Essence	0%	1%	24


Rank	Brand	2020	Previous Rank
1	L'Oreal	40%	1
2	Benefit Cosmetics	15%	3
3	Bourjois	11%	2
4	Hot Makeup	8%	4
5	Maybelline	4%	7
6	NYX	3%	14
7	Lancôme	3%	6
8	Too Faced	3%	8
9	Essential Professional Make-up	3%	5
10	Sephora	2%	186
11	Urban Decay	2%	9
12	Inglot	1%	10
13	Wibo	1%	209
14	Kiko	1%	12
15	Essence	1%	24